Kabrita USA

Brand for Benefit founder Carolyn Ansley is the co-founder of KABRITA USA. From brand identity to award winning content and digital marketing Carolyn and her team evolved the KABRITA brand from small start-up to a successful benefit corporation with distribution of goat milk baby foods in over 6,000 stores across the US.

In addition to overhauling a staid European brand for the US launch the new KABRITA identity and purpose driven marketing strategy was adapted by the parent company globally. 

Pediatric Oncology Group of Ontario 

Carolyn is the recipient of the POGO Volunteer Award and co-founder of the POGO Annual Gala. For over 10 years Carolyn provided marketing and communication consulting and execution for this children's cancer charity. 

Heartbeat AI

Heartbeat AI is an award-winning emotion analytics Saas capable of transforming text into deep and actionable emotion insight. In addition to providing strategic planning leadership, employee insight and advisory Brand for Benefit has partnered with Heartbeat AI to provide unparallelled insight for clients in HR, marketing, government and more.

Emotion Analytics
Pediatric Oncology Group of Ontario

Our work

Environmental Planning


PreCardix is one of the most innovative natural health products to hit the Canadian Market in years. In addition to being clinically proven to lower blood pressure naturally in 8 weeks or less, PreCardix is a sustainability superhero with a long history of environmental stewardship and social responsibility. Brand for Benefit has partnered with PreCardix to grow in Canada through strategic planning, business development, branding, and marketing.  Stay turned for an exciting relaunch this summer 2019.

MT Planners

Moriyama & Teshima Planners is an internationally renowned design firm specializing in landscape architecture, urban design and environmental planning. MTP is committed to the process of creating the environments needed to sustain humanity in the 21st century. Brand for Benefit is in the process of working with MTP on industry certifications and to leverage their mission through communication outreach.